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General Information for the ‚Media and Communication' program
Communication Studies, Media Informatics and Media Pedagogy are the main pillars of the BA and MA program ‘Media and Communication' (MuK). Courses in social sciences and humanities complement the three focal points. This includes: media ethics, media history, media economics, media politics, media psychology, media law, media sociology and philosophy.
The objective of the program is to enable students to recognize the fundamental issues and problems of media and communication , present these issues appropriately and analyse them with academic methods. The various subjects of the program incorporate a wide range of media and communication approaches, methodological tools and contextualize them with social sciences and humanities in relationship to our society regarding media, communication, information and knowledge.
The students are free to combine diverse subjects to gain specific knowledge depending on the areas of their future professional aspirations within the field of media and communication. The aim of the master course is the preparation for a scientific function in connection with media and communications.
MuK consists of two separate parts, the Bachelor of Arts (semester 1-6) and the Master of Arts (semester 7-9). The Bachelor (or a similar university degree) is required to enter the Master course.
In addition, students are free to a program of supplementary studies which is called "Problemloesekompetenz" (competenicies in problem solving).
Media and Communication is an interdisciplinary bachelor and master program. It consists of three main subjects (communication studies, media pedagogy, media informatics) and nine electives from social studies and humanities.
This subject focuses on public and mass media communication, looking at it from a social science perspective. Part of the research is how media work and how media content is produced is. Moreover, it is being analysed how media is being used and which effects the reception of media has. Especially the role of the mass media within society is of great interest.
Media pedagogy approaches media (especially the new media) as a technical tool to support and improve communication. In Augsburg, the didactic focus is on the aspect of knowledge and learning with new media in schools, universities and non-profit organisations and industry. Moreover the attention is put on the relationship between modern approaches like e-learning and knowledge management and fundamental questions of education.
This subject deals with the fundamentals of computer, media and communication, which covers a larger range of information technology research. One main focus is multimedia, hence the connection of digital media with new forms of presentation and different ways to interact. The subject also concentrates on the cognitive psychological and philosophical aspects of new media.